ROARY
& LOWNDSEY REVUP IN MARCH 2010
Roary media release, 25 February 2010
Off the back of the ABC for Kids TV ratings success for the launch of
new Aussie V8 „Conrod’ episodes (60% share of age 0-4), voiced
by racing champ Craig Lowndes, Roary the Racing Car is set for a huge
month this March.
Kick starting the megastar?s massive March is a national retail promotion
giving away a Holden SS V8 „Conrod? car worth over $55,000. Roary
will then star at the 2010 Formula 1™ Australian Grand Prix, plus
cool new product will be launching including “Meet Conrod The V8”
DVD, Crazy Stunt Roary toy and Roary books.
WIN a ‘CONROD’
INSPIRED V8 HOLDEN COMMODORE
To celebrate racing champ Craig Lowndes joining the Roary team as Conrod
and Roary?s starring role at the 2010 Formula 1™ Australian Grand
Prix, you could win an SS V8 Holden Commodore, just like Conrod! Just
purchase any Roary the Racing Car product at any participating retailer
between February 22 and April 10 2010 and SMS the barcode details for
your chance to win.
Visit www.roarytheracingcar.com for more information
2010 FORMULA 1 AUSTRALIAN
GRAND PRIX – MARCH 25 – 28, 2010
Roary the Racing Car will be skidding into Melbourne again for the Australian
Grand Prix on 25th - 28th March 2010 to provide high octane kid-friendly
activities for the whole family. Craig Lowndes will also be meeting fans
at the Roary Pit Zone on Saturday March 27 at 10.30am – 11.30am.
Date: Thursday 25 - Sunday 28 March, 2010 – Roary Pit Zone Open
Location: Roary Pit Zone, Golf Course, Albert Park, Melbourne
Cost: Children 12yrs and under FREE*. When accompanied by a paying adult,
Conditions and transaction fees apply.)
Activities: Roary races, craft, games, face painting, concerts (Saturday
only).
Info: Visit www.grandprix.com.au or www.roarytheracingcar.com
‘MEET CONROD THE V8’
DVD + NEW TOYS & BOOKS
The much awaited release of the new DVD “Meet Conrod The V8”,
starring the voice of Australian V8 Supercar legend Craig Lowndes as Conrod,
launches on March 10 around the country at all major retailers. Conrod
is a big throaty Aussie V8 named after the famous straight at the Bathurst
race track where Lowndes found fame. He is a rough, tough but friendly
Aussie who just keeps going, even after an almighty pile up, “no
worries”.
Crazy Stunt Roary is the latest addition to the Roary toy range. Wave
the race flag to see Roary race - the faster you wave, the quicker Roary
goes! Create your own Silver Hatch Raceway, watch Roary speed up the ramp,
listen to his 15 fun phrases or make him jump the stunt wall! Available
from mid-March at all good toy retailers.
Roary the Racing Car is a turbo charged BAFTA-nominated pre-school series
designed and developed by Keith Chapman (Fifi and the Flowertots and Bob
the Builder) and narrated by racing legend Sir Stirling Moss. It has now
been sold to over 130 countries worldwide.
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